It has been shown that the majority of motor vehicle accidents in which people have been killed or seriously injured (KSI) are a result of inappropriate or excessive speeding (DfT, 2010). Since the 1835 Highways Act in the United Kingdom (UK) it has been a criminal offence to speed. Originally the excessive speed was ambiguously defined as riding or driving your horse or beast of burthen “…furiously so as to endanger the life or limb of any passenger…” (George, 1835: 400) (emphasis mine) And any person caught speeding shall “…forfeit any sum not exceeding Five Pounds” (George, 1835: 400) which may have been several weeks wages for the working class at the time. (2003, Willett: 64) Here I believe two facets become apparent, firstly that speeding or ‘furious’ driving is appealing, or at least, frequently practiced by drivers of vehicles, and secondly that there has been an early correlation formed between traffic related accidents and speeding, this is the impetus to introduce a monetary fine, applied as an attempt to extinguish the desire and motivation to speed. This I believe is the origin of the Latourian ‘program’ (1991, Latour) the message of the program being ‘do not drive furiously, it endangers lives’. It was in the 1861 Locomotive Act that the ‘furious’ driving was attributed to anything in the excess of ten miles per hour on a Turnpike Road1 or public Highway and no more than five miles per hour through a City, Town or Village, giving the speed of a locomotive vehicle a geographical appropriation and context; here the developed definition of the terms of the program (the message) are in turn also defining the coordinates of an antagonism, the anti-program.